THE GREAT FRIEND EXPERIMENT

Your next adventure needs a plus-one.

Find people in your city who actually want to do the things you love.

Join us for a nationwide experiment on how adults make friends.

What kind of friend are we? What do we look for in others?

And why does finding people who share our interests sometimes feel so difficult?

We're curious. So we're asking.

Every week, people across the country will answer one question about friendship, connection,

and the experiences that bring us together.

Every Wednesday, we'll share the results and explore what our answers reveal about the way we connect.

No right answers. No wrong answers. Just real people sharing their perspectives and discovering that maybe we're not so different after all.

And it all starts with one question:

What kind of friend are you?

Let's find out.

And while we're exploring friendship, we're building something bigger.

📍 500 signups unlock Hey Friend in your city.

A place to find people who share your interests, want to experience the same things, and might just become the friends you didn't know you needed.

Because your friends don't have to be into everything you're into. But somebody is.